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Social Media Strategy for Internal Communicators

Thursday, 1 December 2011 from 09:30 to 16:30 (GMT)

London, United Kingdom

Social Media Strategy for Internal Communicators

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Ticket Type Sales End Price Fee Quantity
Standard   more info Ended £495.00 £0.00
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Event Details

Your boss wants to harness the power of social media to drive change and support business activities.  Leaders want new ways to reach out and engage in a challenging economic environment. Colleagues are clamouring to use these new tools and are threatening to bypass you by setting up their own platforms.

Social Media – the time has come for you to have a robust strategy that goes beyond the tools to deliver real business goals.

Let simply-communicate be your guide to social media for corporate communications.  simplysocialmedia is a brand new one day seminar featuring two of Europe’s leading practitioners: Silvia Cambié and Marc Wright.

SharePoint 2010 business analyst: Lee Stevens will also be joining the line up to talk about how to get the best out of SharePoint 2010, straight out of the box.  See his short introduction series on Sharepoint.

 

Learn how to:

  • develop and sell your social media strategy to senior executives
  • identify new solutions within your organisation that deliver maximum impact for low cost
  • populate networks and communities with compelling content
  • drive projects and initiatives by creating dynamic interactions
  • harness the power of social media internally as an engagement tool
  • bridge gaps between generations
  • use social media to recruit and retain your best staff
  • understand the Social Media Triangle to help you build a robust strategy
  • learn about the digital donut phenomenon which will revolutionise your content
  • find out how SharePoint 2010 can be the basis for breathing new life into your intranet
  • measure your ROI

With case studies from the public and private sectors you will see how to overcome the toughest obstacles to success - such as boosting adoption, driving the bottom line, bridging generational gaps, and integrating social media into the company's workflow.

The seminar includes a roadmap of steps for you to take, including how to staff and resource initiatives, map your stakeholders and plug into the voices of your frontline staff.

Next steps: Realising that to build up a team equipped with social media skills takes time, we will be offering a unique three week training course from our partners. Purely based on the ethos of social media in a closed loop space where your colleagues can get to grips with the new tools. Avoid those early social media hiccups. Find out more on 1st December.

 Your Trainers

Silvia Cambié @silviacambié does not just comment on social media she embodies it.  Her work has helped activists deploy facebook and twitter in Egypt and Tunisia during the Arab Spring and she has won the prestigious IABC Gold Quill  and EMErald Awards for her work in building social media networks. She has worked with multinational companies that are leading the field in the adoption of internal social media.

Author of International Communications Strategy, she is a recognised leader in the field and has lectured on the subject from Riyadh to Barcelona.

Marc Wright @simplycomm is publisher of simply-communicate and editor of the Gower Handbook of Internal Communication. 

He has developed an online community of 15,000 communicators worldwide . Marc advises the financial sector and international corporations on social media strategy and training.

He works with financial institutions, pharmaceutical, oil and gas, food manufacturing on internal, B2B and engagement programmes.

 


Lee StevensLee Stevens
@leestevens1979, is a SharePoint Business Analyst and owner of Collabr8 , a small SharePoint consultancy that specialises in providing  SharePoint Business Analysis and Agile Project Management.

See simply-intranets.com.

 

 

 

Event hashtag #simplysocial

 

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save 20% by booking before November 11th

 

 

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When & Where



simply conference centre
4th Floor
1 Kingdom Street
W2 6BD London
United Kingdom

Thursday, 1 December 2011 from 09:30 to 16:30 (GMT)


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